Ads Mein Aurat Ka Istemaal - Exploitation of Women in Ads

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Dr. Israr Ahmad
Dr. Israr Ahmad
11/27/25

The speaker critiques the pervasive use of women in advertising. He argues that women are consistently objectified and reduced to commodities, their appearance and form exploited to evoke desire and sell products. This practice is presented as demeaning and a form of commercialization of the female body, focusing on the unethical manipulation of viewers through sexual appeal instead of product merit. The speaker expresses concern over the reduction of women to mere objects of desire in advertising.

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